The publisher will launch the online multiplayer on consoles “over the coming months” and will then “build up a live team, who’s going to regularly produce additional content.”Īnd to do all that, Curve has found a great partner. The publisher now wants to make sure it supports the title properly, as it effectively ended up with two versions of the title, with the console versions “lagging,” Byron says. Human Fall Flat had sold over 3m copies at the time of the interview and is now already at 4m units sold, a feat Curve had never achieved before. "It’s true to say that Human Fall Flat has put us on the global map." It got absolutely crazy and it’s been transformative and it’s meant that we needed to really up our game in terms of making sure that we’re supporting it.” From July 2016 to October 2017, we’d sold about 300,000 copies on Steam and then over Christmas last year, in single days we were doing over 100,000 a day. “I was on paternity leave over Christmas and I could see the emails and people being like ‘Have you seen what’s going on with Human Fall Flat?’. “We worked very closely with Valve making sure that it was getting the treatment that we feel it should deserve, then it took a little spark and everyone went…” Byron mimics the noise of an explosion – and that’s really what it was for Curve: an unexpected, massive and well-deserved explosion of success. “You know I wish we could pretend it was deliberate and maybe when they make the film of Curve that will be how it comes across,” Curve’s publishing director (and MCV’s Industry Hero for 2018) Simon Byron laughs. The rest of the story is best told by those who experienced it. But it was the launch of PC online multiplayer in October that changed everything. Having launched on PC in July 2016, Human Fall Flat then came to consoles in May 2017, before landing on Switch at the end of last year. The London-based digital publisher has now joined the big boys’ club and the reason for this success has a name: Human Fall Flat. To say that Curve Digital has changed in the past few years would be quite an understatement.
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